Twitter can’t handle World Cup fever.
Today, Landon Donovan shot the game-winning, tournament-advancing, heart-stopping goal in the 91st minute of USA’s final game of phase one of the World Cup against Algeria. Within seconds, twitter’s 20 million+ users were met with the increasingly common “fail whale,” the site’s safeguarding response to the onslaught of “GOAAAAAAAAAAALLLLL” and “YOU CAN PUT IT ON THE BOAAAAAARD” and “#USA #USA #USA #USA” outbursts. On June 14, when Japan scored against Cameroon to break a seemingly endless stalemate, twitter reached its all-time highest “tweets-per-second” rate (which they shorten to TPS) at 2,940. How many tweets-per-second do you think Donovan’s goal notched?
As I sat and stared at the whale, I wondered what the purpose of “livetweeting” really is. Why would anyone want constant status updates on a specific event that can be followed with such ease and efficiency on espn.com, fifa.com, or any one of the millions (billions?) of sports sites out there? Why would someone constantly refresh the same page, over and over again, just to read someone’s second-hand account of a specific incident, when they could just watch the game on ESPN3?
I quickly realized how naive I was being. Of course—these mad twitterers were already watching the game online. They not only wanted to witness the twitter-shattering goal, but they wanted to experience it secondhand, through its various retellings and re-formations told by thousands of twitterers-per-second.
In his pivotal essay “The Work of Art in the Age of Mechanical Reproduction,” Walter Benjamin writes:
Even the most perfect reproduction of a work of art is lacking in one element: its presence in time and space, its unique existence at the place where it happens to be. This unique existence of the work of art determined the history to which it was subject throughout the time of its existence.
Do you think that “livetweeting” lacks “presence in time in space”? Or does it create the digital space in which it exists, spinning pages upon pages filled with reproductions of a specific event? Do these various reproductions enhance the event which they evolve from, or do they undermine it (watch this)?